About SBVC

The Sturgeon Bay Visitor Center (SBVC) is dedicated to promoting Sturgeon Bay as Door County’s premier destination to live, work, stay and play.

How can we help you?

Our staff are Certified Tourism Ambassadors ™ here to help you discover all of the secret treasures of Sturgeon Bay that perhaps only the “locals” know.

Need a place to stay or a recommendation for dining? We’ll personally help you “filter” all of the options so that you get the perfect Door County experience.

At the SBVC, we live out our brand of “Come for the Fun. Stay for the Memories” and are here to help you find that fun and make those memories.

Say Hi to our Team! 

Pam Seiler, Executive Director 

Savanna Townsend, Marketing & Promotions Director

Rosella Trotter, Member & Guest Relations Director

Sandra Simonar, Accounting 


Board of Directors 

Randy Morrow,  Board President,  Door County Wine Trail 
Lisa White,  Vice President, AmericInn
Jeff Miller, Secretary/Treasurer,  Nicolet National Bank
Mark Schuster, Past President, Bay Shore Outfitters
Pam Jorns,  JR Vacation Rentals
Kelly Avenson,  Avenson Photography
Amy Crook,  Kitty O'Reilly's Irish Pub
melaniejane, Holiday Music Motel
Amber Papke,  Pinecrest Village
Brad Hunsader, Crate 

Rose Miranda, Cutting Boards & More
Jon Calhoun,  Tadych's Econo Foods
Brian DuQuaine,  Door County Cooperative
Barbara Pfeifer,  Bank of Luxemburg
Jim Nellen,  Sevastopol Township
Bill Chaudoir (Interim),  Door County Economic Development
Josh VanLieshout,  City of Sturgeon Bay, Administrator
Seth Wiederanders, City of Sturgeon Bay Council Representative